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User Experience Strategy & Research

This is the site of Edward Stull. That’s me. I work as a user experience (UX) strategist and researcher in Columbus, Ohio. I help teams work through UX challenges ranging from product design to digital marketing.

Recently, I have been working on a UX book, Tanks, Flowers & the French.


UX & Product Design Services

Brainstorming and meeting facilitation, design-thinking exercises, Kano modeling, journey mapping, empathy mapping, scenario planning, business model canvas and value proposition modeling, wireframing, and rapid-prototyping. View case studies...


Research Services

Ethnographic research, contextual inquiries, interviews, document analysis, surveying, and user testing. View case studies...


Tanks, Flowers & the French

A book about understanding UX through stories. View sample chapters...